Our brand.

Varley is a contemporary fashion brand for the modern woman founded in 2015 by husband-and-wife Lara and Ben Mead.

Our year-round collections include knitwear, outerwear, and everyday staples, complemented by active pieces to create an elevated wardrobe for how you live and move.

We are defined by the women who wear Varley and exist to instill quiet confidence through collections that enhance everything they already are.

As women’s lives evolve, so do we.

"Our idea was simple- combine the things we love and build a life around it."

Lara and Ben met back in 2010 while training for the London marathon. Their combined passions sparked an instant connection and Varley was born in 2015.

What started as a shared vision and merging of passions has grown into an international family-run business with over 1000 points of sale worldwide and offices in London, Los Angeles, and New York.

Today, Varley is a close-knit team of thinkers, creators, and innovators, taking care of our clothes, each other, and our community.

Our story.

“We have two core beliefs: the pursuit of quality in everything we do and looking after one another. The rest will take care of itself.”

– Lara Mead, Co-Founder & CCO

Our stores reflect our brand values, aligning with the quality of our clothing and instilling a sense of quiet confidence. They elevate the everyday shopping experience, striking the perfect balance of style and comfort.

Unveiled in August 2023, our flagship UK store is located on London’s iconic King’s Road.

Our stores.

Found in over 1000 stores worldwide.

Our people.

What began as a company of two has evolved into a growing team of thinkers, creators, and innovators. Split across the UK and USA, our team is 90% female, embodying our identity as a brand by women, for women.